Brand Strategy

ITM_50.jpg

My professional travels have taken me from startups to 40M+ consumer goods brands. I have seen a lot.

I feel most at home solving problems and building process in the creative and content marketing spheres with the goal of helping good brands tell their stories.

 

My Scope Of Work

 
ITM_00232.jpg

Marketing Program Driection

  • Integrated program creation & direction

  • Digital advertising

  • D2C program management

  • B2B and B2C email marketing

  • Go-to-market planning & execution

ITM_0405.jpg

Creative Infrastructure

  • Workflow consulting & creation

  • Resources analysis and team recruiting

  • Workflow software implementation

  • Equipment best practices

  • Agency management

ITM_6304.jpg

Content Planning & Brand Comms

  • Content pipeline creation

  • Content calendar process management

  • Social strategy and best practices

  • CSR communications

  • Public relations


Who I’ve been working with

I have served as an in-house marketing lead and creative for a variety of consumer goods organizations primarily within the outdoor and natural products industries. As a marketing consultant and designer I have had the opportunity to work with a wide range of brands in this space and beyond. I also contribute editorial photography to a variety of lifestyle publications.

 
 
 
 

Learn more about my professional background

 

ITM00596-2.jpg

Related Work

 
ITM_1101.jpg

Product Copy Need Not Be Dull

Light snow drifts down through crimson sky settling on red rock fins, - A landscape utterly unnatural and in turmoil, engulfed by an eerie and complete silence. The silence of a world re-awakening after an extinction. End-times. No sound to be heard save for the lonely whistle of a light breeze

 
ITM_7892.jpg

Shooting From The Bike

A collection of late summer gravel images shot from the bike in Northern Colorado.  Captured using a Fuji X-T1 with 35mm prime.

 
ITM-3152.jpg

For Tomorrow It Snows

It starts in the late afternoon. The warm chinook finds its way under the door and through the open window. It tickles the back of the neck and whispers for action. Go now. Drink it in.